Fast-tracking the changes you need to make NOW to set your business apart from your competition. This option will give you highlights of the Design Paradigm business model, marketing, sales, and client management processes from discovery to installation.
Poobah, Shopkeep, Interior Designer, Rainmaker, Small Business Owner, Business Coach
2021 KBB Person of the year 2021 Design Studio winner Dallas Arts Awards 2021 Changemaker Design Hounds
200 or so years ago a child came roaring into the world feet first ready to show up and argue a cause. Just because. Her mother still maintains the story is- she was screaming-“why”- from the minute she landed wrong side up and slapped the doctor for disturbing her afternoon nap.
And to this day does not give “it” a rest except when she is sleeping. Which is where you will find her only between the hours of 2am and 7:30am. A belligerent non-smoker (in case you were wondering) and a frequent challenger of anything that resembles “normal” or desired by the masses, Cheryl is a natural born contrarian who talks faster than 2x speed on a podcast.
She gravitates towards wanting to help clients and designers who are the square pegs in a world of round holes, lose earrings impossibly frequently, fall off of platform shoes and are unapologetically saucy. Relaxing is not in the skill set. Life begins and ends with family.
Her sacred words are: Why, Percipient, Whizbang and Profit.
But please do not say the words: Package, Blocks, Red Flag, Overwhelm or Picked. Hives break out and it gets ugly.
Known for her creative “what if” approach to all facets of design and an unrelenting search for the best solutions, creating homes from the inside out is her passion. But the flow, function and visualization of the future plan is her super power. Running a successful and dynamic business follows as a close second.
Her favorite hobby is research. Reference the “why” upon birth and it makes sense.
She has two daughters, one husband, one Earl, two dogs and lives on a tiny barrier island on the gulf coast of Florida-and yes- keeps a hoodoo voodoo doll buried in the sand protecting against hurricanes.
VP of Everything, Interior Designer, Work Wife, Team Cook, Unicorn
One day about 8 years ago Cheryl had to squeeze in some interviews for a gal friday/assistant on a Saturday. In the middle of a (paid!) styling gig for HGTV and off to London in two days, the ever efficient Cheryl asked the two ladies to accompany her on a high level shopping sojourn to Home Goods for HGTV props.
Liz was wrapped up in a heavy scarf like a New Hampshire El Taco burrito—-in the fall ya’ll—-fall in Florida is spelled H O T. Ignoring the side eye sent her way over the odd Yankee behavior, Liz quickly established herself as the heir apparent and Nosey Rosie was given the magic wand to rule the land.
People ask, when did you KNOW you had found your ideal work wife- Cheryl will reply ” When she drew me 8 different cacti on her 3rd day because I said -find me a damn cactus”.
The woman who has never been through an airport without being extended an invitation to stop and play show and tell with the contents of her backpack, can single handedly plow snow with a rake and rescue her boss in a snowstorm in Arizona.–yes, I said Arizona–after sleeping all night in a tuna can of a rental car.
They don’t make ’em like this anymore folks. (by the way she is completely tethered up with air tags so do not even think about it) The dedication is real and she extends this to her clients in too many ways to mention.
Her sacred words are: “Are you kidding me Cheryl”, “Mamma mia” and “I can’t believe it’s Friday”
An accomplished designer in her own right with an amazing sense of color and pattern, Liz can wear the designer hat in the morning, the project manager hat at noon and return to the office being the ultimate manager of all the things. Client’s love her, Subs respect her and the team adores the woman who gets “it” done-whatever “it” may be.
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